Online MBA in Digital Business
Master of Business Administration Specialization Track in Digital Business
The Online MBA Degree Programme is structured to create dynamic competent executives and managers of tomorrow. Any graduates of B.A., B.Com., BBA or its equivalent examination in any stream are eligible for the Online MBA Programme. The Online MBA is a two-year post graduate degree programme, which aims to provide in-depth management education along with managerial skills to transform the learners into dynamic management professionals of the future. The learning structure of the 2 Year Online MBA Degree has a strong industry-relevant curriculum along with case studies and projects. This enables the learner to get hands-on experience in managerial scenarios. The specialized track in Digital Business focuses on domain-specific core competencies, practical industry workflows, and career-oriented learning.
Digital Business Syllabus & Course Curriculum
Standard 4-semester UGC-DEB curriculum blueprint covering core concepts and specialized Digital Business tracks.
- Organizational Behaviour
- Marketing Management
- Managerial Economics
- Accounting for Managers
- Quantitative Techniques for Managers
- Business Communication
- Introduction to Digital Business and Social Media Tools
- Business Environment
- Human Resource Management
- Financial Management
- Operations Management
- Database System & Database Management
- Business Research Methods
- Industrial Visit
- Business Ethics and CSR
- Managing Digital Transformation
- Strategic Management
- Analytics & Big Data
- Digital Brand Management
- Specialization Paper - II (Specialization :I Web Design and Development , Course Text Mining, Specialization :II Cloud computing ,Course Advances in Cloud computing for Managers)
- Summer Internship
- Project Management
- Global context of Business
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Semester IV • Advanced Digital Business & Industry Dissertation is Locked
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