Online MBA PLUS in Digital Marketing
Master of Business Administration Plus Specialization Track in Digital Marketing
online MBA Plus program is designed by experts, offering a two-year curriculum subdivided into four semesters. The course is tailored for experienced professionals aiming to lead in international markets. The program is an advanced form of traditional MBA curricula, emphasizing advanced core management techniques and equipping students with industry-relevant acumen. Through our flexible learning program, learners will develop a global perspective while strengthening their technical and leadership expertise with elective options. Enhance your skills for top-tier leadership. The specialized track in Digital Marketing focuses on domain-specific core competencies, practical industry workflows, and career-oriented learning.
Digital Marketing Syllabus & Course Curriculum
Standard 4-semester UGC-DEB curriculum blueprint covering core concepts and specialized Digital Marketing tracks.
- Principles and Practices of Management
- Managerial Economics
- Accounting for Managers
- Business Statistics
- Communication for Management
- Entrepreneurship & SMEs Management
- Business Environment
- Research Methodology
- Business Laws
- Human Resource Management
- Strategic Management
- Organizational Behavior
- Digital Business Technology
- Organic Traffic Management
- Campaign Management and Marketing Automation
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Semester IV • Advanced Digital Marketing & Industry Dissertation is Locked
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